COLLECT FASHION
Comprehensive Consulting & Outsourcing 2008
At that time we provided comprehensive design and product development support. Whether the brand needs consulting services or a complete design & development team, we use our industry expertise, company best practices, and global network to help create an outstanding product.
This is my company logo postcard
My office worked directly with the fashion designers to help them build a new fashion collection. As a Fashion consultant, I advise customers in making fashion decisions. I give recommendations on individual pieces, entire outfits, color palettes, the theme of the collection, best current trends, styles, and fabrics. This involves listening to the customer’s needs and understanding each individual client in order to personalize and tailor suggestions to the client’s aesthetic preferences and brand style, price range and target market. One of the most important task as a Fashion Consultant remains up-to-date with marketplace trends and current fashions while maintaining a timeless knowledge of fashion principles. Analyze seasonal trends and implement them into their client recommendations and are expected to be experts in the field. Because the fashion industry is constantly changing, we regularly update current fashion trends in order to develop new collections and concepts for clients.
Concept Creation & Trend
We created seasonal design concepts by presenting concept decks, mood boards, trend call-out sheets, color palettes, and fabrications. We also advised our customers on design concepts based on constant trend forecasting, market research, sample shopping, etc
Fashion catalog for the brand
I need to know the right location to tell the collection story. The copywriting has to merge. We have to edit thousands and thousands of photos and work with a re-toucher.
I’ve discussed every detail down with my staff to the hair and make-up and every accessory.
For this collaborative process, I’ve preferred to share visuals — from sketches to inspiration photos—with the client. These might show everything from different makeup looks to hairstyles. Then I bring all the final picks together in a photography brief. Basically, it’s a highly visual creative brief that outlines the entire photoshoot.
We might spend one or two days at the shoot, but the planning might take weeks, When we go in, we already know we’re going to shoot this girl in front of this wall. We know what shirt and makeup she’ll be wearing.
I sketched out the concept for each and every shoot. Often, we take a scouting photo ahead of the final shoot day, too. This allows us to check out the best lighting. And on shoot day, all this advance planning means the team might capture twice as many shots.
I choose photographers wisely. I only use photographers who listen to me. The photographer needs to understand every detail I need.
In that job, we shoot in outdoor and indoor at the studio
Campaign development
lookbook photoshoot
Color palettes and patterns Development
This includes a color palette, style guide, exclusive prints, and patterns. By creating these assets alongside your apparel products, we ensure strong visual cohesion throughout every aspect of our brand customers.
Sketch Design
We sketched an entire collection based on the brand’s concept and ideas. This included front and back silhouettes in black & white and in color. Communication and frequent updates. My design team sketches the collection based on our client ideas and concept for their brand. This includes technical design, pattern, and photo. We had constant communication with our team throughout the design process, and ensure that our true vision is realized.
Mood board – Theme collection
Thanks for your reading!
Inez Ribeiro Devereaux
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